Beatrice Wangui Mugo experienced firsthand the income-generating potential of horticultural crops. Her father, a horticultural farmer, educated 11 children with profits from his produce, equipping Mugo in the process with basic skills and interest in the field. Her expertise in crop production was later gained from her university studies in horticulture and her post-graduate diploma in gender, poverty, and development, as well as through years of practical application as an agricultural extension and district crops development officer with the Ministry of Agriculture.